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Email in Marketing Cloud Engagement
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          Defined Measures in Email Studio

          Defined Measures in Email Studio

          When you enable Measures for Email Studio in Marketing Cloud Engagement, you can select the system-defined measures as criteria in your data filters.

          System-Defined Measures

          • _Total Unique Opens Last 30 Days
          • _Total Unique Clicks Last 30 Days
          • _Total Marketing Sends Last 30 Days
          • _Total Transactional Sends Last 30 Days
          • _Total Hard Bounces Last 30 Days
          • _Total Unsubscribes for Marketing Sends Last 30 Days
          • _Total Emails Not Opened Last 30 Days
          • _Total Emails Not Clicked on Last 30 Days
           
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