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About Personalization API Tokens
Learn more about API tokens in Marketing Cloud Personalization.
Data Access Levels
Personalization's REST API provides access to read and update data at several levels:
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Create and update users and accounts within Personalization
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Receive behavioral data from offline systems
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Receive historical transaction data
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Create and update catalog data, including products and content
Using an API Token in an API Request
When making an API request, you must set the HTTP authorization header using Basic encoding:
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Most REST clients provide the option to set Basic credentials using a username and password. In this situation, supply the API Key ID as the username, and the API Secret Key as the password.
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If you must construct the HTTP authorization header value manually, use Basic encoding as follows:
Basic <encoded-credential> where <encoded-credential> is a strict Base64 encoding of: <api-key-id>:<api-secret-key>
