For all types of mobile campaigns, campaign-wide rules control visibility at the
campaign level based on things such as segments, visit count, visit duration, user actions,
and date and time. Set rules at the campaign level when you want to holistically control how a
campaign displays for qualified mobile app users.
Required Editions
Available in: Premium Edition
Target Users
Target Users rules control who sees a campaign based on any of the following
options:
Option
Description
Segment
The specific segments a mobile app user does or doesn’t belong to. If you
include multiple segments, Personalization handles them using AND logic.
Visit Count
The number of visits is at least, at most, or between a specified number
of visits.
Visit Behavior
Visit Behavior rules consider specifics about the duration of time users spend in your
mobile app and the number of pages they view during the visit.
Option
Description
Current Visit Duration
The length of the duration is more than, less than, or
between a specified number of seconds or minutes.
Page Count
The number of pages the mobile app user views during the visit is more
than, less than, or between a specified number of pages.
Target Pages
Target Pages rules work in Mobile In-App Message and Mobile Push campaigns so you can
choose which action triggers a campaign.
Option
Description
With Action
Shows the campaign after the mobile app user completes a specific
action. If you include multiple actions, Personalization handles them using OR
logic.
With Item Action
Shows the campaign after article or item views, purchases, and
other user behaviors. If you include multiple item actions, Personalization handles
them using OR logic.
Set Schedule
Use Set Schedule to control when your campaign displays, including start and end times. For more information, see Schedule a Mobile Campaign.
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