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Marketing Cloud Personalization
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            View and Edit External Campaigns

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            View and Edit External Campaigns

            After you create an external campaign for a third-party product integration, external campaigns appear in the Uncategorized folder as users begin arriving at a landing page. The external campaigns have click-throughs, but not impressions because Personalization doesn’t track impressions for external campaigns. Only the first event of a visit counts toward third-party campaign attribution.

            Required Editions

            Permissions Needed
            To view and edit an external campaign: A role with Campaigns View/Edit permissions
            1. From the Channels & Campaigns section of the main navigation, select Third-Party and then select a third-party campaign from the list of campaigns.
              Note
              Note Use the Search field to locate the campaign or click folders to find it.
            2. To edit the campaign, double-click it, or select it and click Edit.
            3. Enter a new Name, if necessary.
            4. To add campaign goals, click Add a Goal.
            5. Select a Campaign Goal from the list of segments.
            6. Select a Measure of Success for the goal from the dropdown.
            7. Add other goals and measures as necessary.
            8. Click Save.
             
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