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Einstein and Analytics in Marketing Cloud Engagement
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          Campaign Email Tracking

          Campaign Email Tracking

          The Campaign Email Tracking report shows send tracking data for a specific campaign.

          Note
          Note Triggered Sends tracking information is not included in this report.
          Field Name Description
          Email Name Name of the email sent to this list
          Send Date Date of the email send
          Send Total number of emails sent
          % of Send Percentage of total emails sent
          Opens Number of emails opened
          Open Rate Percentage of emails opened
          Clicks Total number of email clicks
          Click Rate Percentage of clicks received over the number of subscribers sent to. This number is calculated by dividing The Unique Clicks by the Implicit Deliveries.
          Bounces Total number of emails bounced
          Bounce Rate Percentage of emails sent that bounced
          Unsubscribes Number of emails included in the send that resulted in unsubscribes
          Unsubscribe Rate Percentage of subscribers who unsubscribed as compared to people who did not. This number is calculated by dividing Unique Unsubscribes by Implicit Deliveries.
          Shares Total number of shares the send received
          Delivered Number of successfully delivered emails included in this list
          Delivery Rate Percentage of messages delivered
          Conversions Number of conversions received during the interval you defined
           
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