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Market to Your Customers with Account Engagement
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          About Account Engagement Optimizer

          About Account Engagement Optimizer

          The tables on the Optimizer page show configuration issues and performance improvement measures for your business unit. You can also access other tools to help you assess how efficiently your business unit is running and make improvements.

          Required Editions

          Available in: All Account Engagement Editions

          Messages

          View nonurgent alerts and feature recommendations in the Messages section by clicking Go to Messages in the notification banner.

          High-Level Assessment

          When you access Optimizer, you get a high-level assessment of your business unit health.

          • Looking Good—Nothing that Optimizer is measuring indicates critical issues or efficiency measures to address.
          • Pay Attention—You can take some actions to improve the overall performance in your business unit.
          • Action Needed—Optimizer detects critical issues or measures in your business unit, and you must act to resolve them.
          Screenshot of the Pay Attention status.

          Prospect Change Monitor by Feature

          The pie chart breaks down which automations and features resulted in the most changes to prospect records in the past 24 hours.

          Click the pie chart to drill in and access the Prospect Change Monitor table.

          Screenshot of the Prospect Change Monitor pie chart.

          Configuration Issues

          The Configuration Issues table lists critical setup problems that are blocking full access to Account Engagement features. For example, if you don’t have a verified email sending domain, the table lists the steps to resolve the issue.

          Screenshot of the Configuration Issues table.

          Performance Improvement Measures

          The Performance Improvement Measures table lists recommendations to improve efficiency in your business unit. For example, if you have a high number of automation rules and dynamic lists, Optimizer provides suggestions for maintenance and links to review the rules and lists in your business unit (1). Optimizer also tells you which measures are in good standing, so you know what’s working well (2). When there’s enough data, a clickable history icon shows you how the measure has changed over time (3).

          Screenshot of the Performance Improvement Measures table with callouts.

          Maintenance Resources

          Use the resources and tools to help you manage processing in your business unit. Use the Table Action Manager to free up bandwidth by pausing and resuming actions that are currently processing.

          Screenshot of the Maintenance Resources section.
           
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