You are here:
Import Consent Data to Marketing Cloud Next
If you collect consent data outside of Marketing Cloud Next, import it as a CSV. Each import corresponds to a single marketing channel, communication subscription, and consent status.
Required Editions
| Available in: Salesforce Enterprise and Unlimited Editions with Marketing Cloud Next Growth or Advanced Edition, and in Starter and Pro Suite Editions. Your edition determines the options that you have. |
| User Permissions Needed | |
|---|---|
| To create a consent import: | Marketing Cloud Admin OR Marketing Cloud Manager permission set |
Before you import consent data, make sure that each person's contact points, such as email and phone number, already exist in Marketing Cloud Next. A consent import adds and updates consent information for existing contact points, but it doesn't create new leads or contacts or update other fields.
- From the Consent page, select Consent Imports, and then click Import.
- Select a channel and a communication subscription.
- For SMS consent imports, enter the Sender Code that you plan to use with the subscription. For RCS consent imports, select the RCS agent.
- Select a consent status to apply to all of the items in your import, and then click Next.
-
Upload your CSV, and then click Next.
Note For each contact point, make sure that the consent date in the CSV file is later than the existing consent date. The importer ignores all incoming consent dates that occur before the existing consent dates. - On the preview step, review the sample fields from your file.
- To complete your import, click Import.
- One for people who opted into emails
- One for people who opted out of emails
- One for people who opted into SMS messages
- One for people who opted out of SMS messages
After the import completes, we send a notification email to the user who imported the file. It can still take some additional time to sync updated consent statuses to Data 360.

