Loading
Salesforce now sends email only from verified domains. Read More
Market to Your Customers with Account Engagement
Table of Contents
Filter by (0)Add
Select Filters

          No results
          No results
          Here are some search tips

          Check the spelling of your keywords.
          Use more general search terms.
          Select fewer filters to broaden your search.

            Search all of Salesforce Help
            Search all of Salesforce Help
            Object Sync for Account Engagement

            You are here:

            1. Salesforce Help
            2. Docs
            3. Marketing Cloud Account Engagement

            Object Sync for Account Engagement

            If you use hundreds of custom prospect fields, it can take time to load and manipulate the data in CRM Analytics apps. If you have tens of millions of prospects, turning on Object Sync can improve load times. Object Sync gives you more control over how data is shared from Account Engagement and replication scheduling.

            Required Editions

            Available in: B2B Marketing Analytics and B2B Marketing Analytics Plus in Lightning Experience

            • B2B Marketing Analytics Plus is available in Salesforce Enterprise, Unlimited, and Developer Editions with Account Engagement Premium Edition. Also available in Account Engagement Plus and Advanced Editions with the B2B Marketing Analytics Plus add-on.
            • B2B Marketing Analytics is available in Account Engagement Plus, Advanced, and Premium Editions. Also available in Account Engagement Pro and Ultimate Editions with the B2B Marketing Analytics add-on.

            Object Sync makes Account Engagement data available as objects in CRM Analytics. It works with any B2B Marketing Analytics or B2B Marketing Analytics Plus apps, but the functionality is slightly different between the features.

            • In B2B Marketing Analytics, Object Sync replicates Account Engagement data into objects in CRM Analytics. You can choose which prospect custom fields to include during configuration.
            • With B2B Marketing Analytics Plus, the Account Engagement data is already replicated into CRM Analytics objects. When Object Sync is enabled, you can control which custom fields are brought into the Prospect object.
            • Considerations for Object Sync
              Object Sync improves performance in the CRM Analytics platform by updating prospect data separately from other large datasets. Before you use Object Sync with Account Engagement, review these considerations.
            • Turn On Object Sync
              To enable Object Sync, open Marketing Setup in Account Engagement.
            • Remove Fields from Object Sync
              To remove your Object Sync custom fields from CRM Analytics, complete a few tasks in Salesforce and Account Engagement.
            • Turn Off Object Sync
              To disable Object Sync, deselect syncing fields, update settings, and turn off the feature in Marketing Setup.
            • Prospect and Activity Dataset for Object Sync
              To identify which content influences prospects in your sales funnel, add the optional Prospect and Activity dataset. Create a lens using this dataset to identify the individual prospect record that acted on a certain asset.
             
            Loading
            Salesforce Help | Article