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Market to Your Customers with Account Engagement
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            Set Up the Einstein Behavior Scoring Dashboard for B2B Marketing Analytics

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            Set Up the Einstein Behavior Scoring Dashboard for B2B Marketing Analytics

            The Einstein Behavior Scoring dashboard brings intelligent data into your marketing app. To use the optional dashboard, set up Einstein and B2B Marketing Analytics.

            Required Editions

            Available in: Account Engagement Advanced and Premium Editions with Salesforce Enterprise Edition or higher
            User Permissions Needed
            To create B2B Marketing apps: B2B Marketing Analytics
            To turn on and expose Einstein features: Account Engagement Administrator role with Sales Cloud User, Service Cloud User, or CRM User permission set
            To create a B2B Marketing Analytics app:

            Manage CRM Analytics Templated Apps

            AND

            Create B2B Marketing Analytics Apps OR B2B Marketing Analytics permission set
            To use B2B Marketing Analytics:

            Use CRM Analytics Templated Apps

            AND

            Create B2B Marketing Analytics Apps OR B2B Marketing Analytics permission set
            1. From Marketing Setup, enter Einstein in the QuickFind box, and then select Einstein Account Engagement.
            2. Select Einstein Behavior Scoring.
            3. Enable the feature, and then place the component on the pages where you want to show scores.
            4. After you begin to get scores from Einstein, open Analytics Studio from the App Launcher.
            5. Create an app.
              If you already use B2B Marketing Analytics and want to add the Einstein Behavior Scoring dashboard to an app, click Reconfigure in the app header.
            6. On the Optional Features step in the setup wizard, select Einstein Behavior Scoring Dashboard.
            7. Save the app.

            It can take time for the dashboard to start showing data. In the beginning, your dashboard contains information about a basic Einstein scoring model. As you accumulate engagement data, this model becomes more robust and shows asset-related insights.

             
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