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Market to Your Customers with Account Engagement
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          Implement Tracking Code for Third-Party Cookies

          Implement Tracking Code for Third-Party Cookies

          If you still use third-party tracking, you can copy the code and place it on your web pages. Use tracking code only on high-value web pages like a product listing or landing page.

          Required Editions

          Available in: All Account Engagement Editions
          User Permissions Needed
          To view tracking code: Account Engagement Administrator or Marketing role
          Important
          Important To protect the privacy of your prospects and provide a more secure browsing experience, upgrade your business unit to use first-party tracking.

          Place tracking code on web pages that are key to your marketing efforts where tracking activity is valuable. Don’t place the code on more general pages like the home page on your website.

          1. Open the Account Engagement Campaigns page.
            • In Account Engagement, select Marketing and then Campaigns.
            • In the Lightning app, select Account Engagement Campaigns. This tab isn’t visible by default—an admin must add it.
          2. Open the campaign you want to track.
          3. Click View Tracking Code. Copy the code.
          4. In your web page HTML, paste the campaign tracking code before the close body tag (</body>).
           
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