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Market to Your Customers with Account Engagement
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            Draw in Visitors with Account Engagement Landing Pages

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            Draw in Visitors with Account Engagement Landing Pages

            A landing page is a web page that a visitor reaches after clicking a link or advertisement. This page generally displays content that is specific to the advertisement, search keyword, or link clicked. Landing page visitors can be more likely to convert when you present them with relevant, actionable content.

            Required Editions

            Available in: All Account Engagement Editions

            If you use the Account Engagement Lightning App, you can choose which experience to use when creating landing pages. The Source field value indicates whether the content is a classic landing page or an enhanced landing page.

            Experience Terminology Features Available In Source Value
            Classic Landing Page Experience Classic landing page HTML and WYSIWYG editors, scripting and custom CSS, merge field picker, Account Engagement reporting Standalone Account Engagement and Account Engagement Lightning App Account Engagement
            Enhanced Landing Page Experience Enhanced landing page Drag-and-drop builder, responsive design, Salesforce CMS images, Salesforce reporting Account Engagement Lightning App Salesforce
            • Enhanced Landing Page Experience
              As of Winter ’22, Account Engagement Lightning App users can choose which experience to use when creating landing pages. The enhanced landing page experience uses a drag-and-drop editor and can be accessed from Account Engagement Lightning App only. It’s built on Salesforce, and supports list views, actions, reporting, and other functionality that comes with Salesforce Lightning Experience.
            • Classic Landing Pages
              The classic landing page experience uses HTML and WYSIWYG editors.
             
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