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Market to Your Customers with Account Engagement
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          Prospect Accounts

          Prospect Accounts

          A prospect account groups prospects that work for the same company under the same umbrella, keeping all the information about the company in one place. Use prospect accounts to reduce duplication and keep information consistent across prospect records. If you use Salesforce, this account information syncs from Salesforce to Account Engagement.

          Required Editions

          Available in: All Account Engagement Editions
          • Prospect Account Considerations
            When using prospect accounts in Account Engagement, keep these considerations in mind.
          • Create Custom Account Fields
            When a default field doesn’t capture the prospect account data you need, an admin can create custom fields in Account Engagement. Then, map and sync custom fields with Salesforce account fields.
           
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          Salesforce Help | Article