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Market to Your Customers with Account Engagement
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            Natural Search Report Metrics

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            Natural Search Report Metrics

            Each keyword in the Natural Search report includes metrics that tell you how visitors, prospects, and opportunities found your content.

            Required Editions

            Available in: All Account Engagement Editions
            Keyword
            A search term used by a prospect to find your content.
            Opportunities
            The number of opportunities that searched for the keyword.
            Prospects
            The number of prospects that searched for the keyword.
            Revenue
            The amount of money won from deals with opportunities that searched for the keyword. To include Closed/Won Opportunities in this metric, set the Probability percentage to 100.
            Unique Searches
            The number of individual visitors that searched for the keyword.
            Unique Submissions
            The number of individual visitors that submitted a form on the landing page. This metric doesn’t include multiple submissions from the same person.
             
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