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          Configure Marketing Data Sharing Rules

          Configure Marketing Data Sharing Rules

          Use Marketing Data Sharing rules to sync a subset of leads, contacts, opportunities, and custom objects.

          Required Editions

          Available in: Account Engagement Lightning App in Account Engagement Premium Edition and Account Engagement Advanced Edition purchased or upgraded after February 12, 2019
          User Permissions Needed
          To configure Marketing Data Sharing rules: Account Engagement Administrator role
          Important
          Important Before making changes, pause the Salesforce connector and ensure that all your business units are using the Salesforce connector v2.

          Before creating Marketing Data Sharing rules, keep these considerations in mind.

          • Each object can have only one rule. Each rule can be based on one Salesforce field and uses the equals operator.
          • You can base a rule only on Salesforce fields that aren’t mapped to an Account Engagement field. The field must belong to the rule’s object, and the connector user must have read and edit access to it. If needed, change the field-level security to give the connector user access to the field.
          • Marketing Data Sharing rules must be unique for each Account Engagement business unit. If a rule isn’t unique, sync issues can occur that skew your data.
          • The Default setting for an object uses the connector user’s permissions to control which records sync. When you create a rule for an object, both the rule and the connector user’s permissions control which records sync.
          • Marketing Data Sharing rules are case-sensitive. Make sure that you match the capitalization for the corresponding field values in Salesforce.
          1. In the Lightning app, select Account Engagement Settings and then select Connectors. Click gear icon next to the Salesforce connector and then elect Edit Settings. Select Marketing Data Sharing.
          2. Open a rule for editing.
          3. Configure the rule.
          4. Save the rule.
            When an object has a rule, the details appear in the Criteria column on the Marketing Data Sharing tab.
          Example
          Example If you want to sync only the leads in Europe, create a rule on the lead object based on the “region” custom field: region__c= Europe.

          If you use Marketing Data Sharing rules for leads or contacts, criteria must be created for both leads and contacts. If you have multiple business units, you must add criteria for both leads and contacts in each business unit.

           
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