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          Automation Event Library

          Automation Event Library

          The Automation Event Library in Flow Builder lists events you can select to trigger event-triggered flows or Wait Until Event elements.

          Required Editions

          Available in: Lightning Experience
          This feature is available in Enterprise and Unlimited Editions with Marketing Cloud Growth or Advanced Edition.
          Available in: All Editions supported by Data 360. See Data 360 edition availability.

          Events

          The library currently supports these events.

          Event When the Event Triggers the Flow... Permissions Required
          Abandoned Cart A customer abandons a shopping cart.

          Create or Edit Flows

          OR

          Manage Flow

          OR

          Modify All Data

          Prospect, Lead, Contact, or Related Record Change A prospect, lead, contact, or a record that's related to a prospect, lead, or contact is created or updated and meets the specified conditions.

          Create or Modify Flows with Individual Related Record Event Triggers

          OR

          Manage Flow

          OR

          Modify All Data

          Real-Time Data Graph Record Change A real-time change occurs in a Data 360 data graph record.

          Create or Modify Flows with Data Graph Event Triggers

          OR

          Manage Flow

          OR

          Modify All Data

          Email Bounce An email message sent to a recipient bounces.  
          Email Link Click A recipient clicks a link in an email message.  
          Email Open A recipient opens an email message.  
          Email Subscription A recipient consents to an email subscription.  
          File Attach A file is attached to a record.

          Legacy Data Cloud Marketing Admin

          OR

          All of these permissions:

          • Manage Flow
          • View Setup
          • View All Data
          • Data Cloud User
          • Create, read, update, delete, and View All on Data Action Targets, Data Action Target Definitions, Data Actions, Data Action Definitions, Data Action Target Relations
          • Read on Data Model Object, Data Model Field, and Calculated Insights Object
          Form Submission A user submits a form.

          Create or Edit Flows

          OR

          Manage Flow

          OR

          Modify All Data

          SMS Delivery Failure An SMS message sent to a recipient can't be delivered.  
          SMS Link Click A recipient clicks a link in an SMS message.  
          SMS Response A recipient responds to an SMS message.  
          SMS Subscription A recipient consents to an SMS subscription.  
          WhatsApp Link Click A recipient clicks a link in a WhatsApp message.  
          WhatsApp Delivered Message A WhatsApp message sent to a recipient is delivered.  
          WhatsApp Delivery Failure A WhatsApp message sent to a recipient can't be delivered.  
          WhatsApp Read A recipient reads a WhatsApp message.  
          WhatsApp Response A recipient responds to a WhatsApp message.  
           
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