Einstein Next Best Action Examples

These examples walk you through the process of creating Einstein Next Best Action components.

Offer a Gift Basket to Each Account
Use a Next Best Action component on the Lightning Account record page to offer a gift basket to each of your accounts. When a customer accepts the offer, a form opens to collect the recipient’s name and shipping address. After the form is submitted, a request email is sent to the shipping department.
Use Customer Satisfaction to Drive Recommendations
Use Einstein Next Best Action to tailor recommendations based on customer satisfaction scores. For example, offer a service contract discount to customers with low satisfaction or a new product preview to those with high satisfaction. Drive retention and upsell with targeted offers.

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