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Field Mapping for Importing Leads

Field Mapping for Importing Leads

To improve the accuracy of your import, label the columns in your import file to match the Salesforce Lead fields. When you import the leads, the Data Import Wizard maps the fields in your import file

Required Editions

Available in: Salesforce Classic and Lightning Experience
Available in: Essentials, Group, Professional, Enterprise, Performance, Unlimited, and Developer Editions
Note
Note The following default mappings aren’t always 100% accurate in mapping your data. Check the import and fine-tune the mapping in the Data Import Wizard as necessary.
Import File Label Salesforce Lead Field
Annual Revenue Annual Revenue
City City
Company Company
Country Country

Currency ISO Code

Note: Use this field only for orgs that use multiple currencies; see Rules for Importing Multiple Currencies.

Lead Currency
Description Description

Email

The Data Import Wizard verifies email addresses in the form of jsmith@acme.com.

Email

Email Opt Out

Use “1” to indicate that the user opts out. Use “0” to indicate that the user wants emails.

Email Opt Out
No. of Employees No. of Employees
Fax Fax

Full Name or First Name & Last Name

(Note: When importing lead names, use either Full Name or First Name and Last Name, but not both.)

First Name and Last Name
Industry Industry

Lead Division

Note: Do not specify this field if you assign the division using the dropdown list in Step 1 of the Data Import Wizard. If you do not map this field or use the division dropdown list, the division is set to the record owner’s default division for each record.

Lead Division

Lead ID

Note: Record IDs are case-sensitive and must not be changed.

Lead ID

Lead Source

Note: Do not specify this field if you assign the same lead source to all leads on the first page of the Data Import Wizard. The Lead Source dropdown lists all active lead source picklist values.

Lead Source
Lead Status Lead Status
Mobile Phone Mobile
Phone Phone
Postal Code Postal Code
Rating Rating

Record Owner

Note: You do not need this field if you assign ownership using a lead assignment rule. When you import records by Salesforce record ID, this field is ignored.

Lead Owner
Salutation Added to beginning of First Name
State State

Status

Status

(in the Campaign History related list of a lead)

Street 1 Address
Street 2 Address
Street 3 Address
Title Title
Website Website

If you include record types in this list, the Data Import Wizard uses the record owner’s default record type when creating new records. For existing records, the Data Import Wizard does not update the record type field.

If you use assignment rules, the Data Import Wizard uses the new owner’s default record type when creating new records. When the assignment rules assign the record to a queue, the queue owner’s default record type is used.

 
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