CRM Analytics

Unleash the power of data to drive better business decisions. Connect data sources, gain deep understanding of your business and customer data, and deliver timely, actionable insights and predictions to your teams within the context of their work.

• Explore Data and Take Action with CRM Analytics
  CRM Analytics is a cloud-based platform for connecting data from multiple sources, creating interactive views of that data, and sharing those views in apps. CRM Analytics is a better way to distribute insight to business users so they can understand and act on changing information.
• Intelligent Analytics Apps
  Provide your teams with curated paths through your data, plus powerful tools for spontaneous, deep explorations. With an intelligent app, you have a purpose-built set of analyses and insights about a specific area of your business. Answer pressing questions, predict outcomes, and get recommendations on the next best actions with insights infused directly within the flow of work in Salesforce.
• Explain, Predict, and Take Action with Einstein Discovery
  Einstein Discovery augments your business intelligence with statistical modeling and supervised machine learning to identify, surface, and visualize insights into your business data. It uses predictive and prescriptive analysis to predict future outcomes, as well as suggests ways in which you can improve predicted outcomes. Einstein Discovery requires either the CRM Analytics Plus license or Einstein Predictions license, both of which are available for an extra cost.