Collect, Cleanse, and Optimize Your Data

All data prep efforts are oriented toward providing the best data you can for the business outcome you want to examine or predict. CRM Analytics provides the tools you need to consolidate, clean, and prepare your data for analysis. This topic describes approaches to consider when preparing data for your solution.

• Considerations for Preparing Data
  Consider these guidelines when preparing your data for Einstein Discovery.
• Address Common Data Issues
  Handle common issues that you encounter during data prep for Einstein Discovery.
• Adding Calculated Columns into Your Dataset
  Create calculated columns in your dataset to extract more useful information, such as a ratio or aggregation. A calculated column uses a formula to derive its value from other data (such as fields, expressions, and values).