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What Is Commerce Einstein?
Commerce Einstein provides AI-powered merchandising tools to enhance the shopper experience.

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You are here:
Commerce Einstein provides AI-powered merchandising tools to enhance the shopper experience.
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Which Salesforce Commerce Product Do I Have?
After you enable Commerce Einstein, you can turn on storefront activity tracking and semantic search, and configure Einstein recommendations for your store.
| Features | Description |
|---|---|
| Storefront activity tracking | Enables Commerce Einstein to gather client- and server-side customer activity on your storefront. Commerce Einstein uses these metrics as real-time input for personalizing the shopper experience. You can opt out of storefront activity tracking for each store. |
| Semantic search | Enables Commerce Einstein to improve search results by matching and returning items that are semantically related to a query. You can opt out of semantic search for each store. |
| Einstein recommendations | Personalizes the D2C shopping experience by automating product discovery on your storefront. |

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