Search and Merchandising

Get the most out of your B2B Commerce store by helping shoppers find what they’re looking for.

Which Salesforce Commerce Product Do I Have?

• Considerations for Product Searchability
  As you configure search for your B2B Commerce storefront, keep these considerations in mind.
• Controlling Search, Facet, and Display Behavior for Fields in a B2B Commerce Store
  Standard fields and custom field types have characteristics that affect whether you can control the behavior of search, facet, and display.
• Influence Product Positioning with Commerce Merchandising Rules
  The ability to get the right products in front of your customers can reduce store abandonment and increase site conversion rates. Use merchandising rules to gain more control over the positioning of products in search results and category pages on your B2B Commerce store.
• Mark Products as Searchable or Not Searchable
  After you create your initial search index, all products in the catalog are searchable by default. If you want to make a product not searchable, you can exclude it from search. You can change whether a product is searchable at any time.
• Mark Product Fields as Searchable or Not Searchable for a B2B Commerce Store
  Marking fields as searchable helps the search engine index more content, improving search accuracy and relevance in you B2B Commerce store. Avoid marking fields as searchable if the fields contain sensitive information or provide generic data.
• Manage Product Search Filters for a B2B Commerce Store
  Help customers narrow their search results by managing product search filters. Configure filters for standard product fields, such as price and product family, or variation attribute fields, such as size and color.
• Configure How to Display Search Results
  Define how many values appear for each search filter and how many search results to show on a page. You can choose to skip additional entitlement checks, automatically select and display relevant facets, and group search results under parent products.
• Sort Options
  Add and modify sort rules to let customers arrange results in search and category pages of B2B Commerce stores. You can create rules from available products and product attributes and define how these rules appear to customers.
• Commerce Search Index
  The search index makes products in your B2B Commerce store searchable. Rebuild the search index after making updates to your store so that the changes are reflected for your customers.
• Create a No Search Results Message
  If you have a B2B store built using an LWR template, you can display a message on the search results page when there are no results. Use the No Results Layout component in Experience Builder to display and modify the message.
• Search Suggestions for B2B Commerce Stores
  Boost user experience by showing relevant terms as customers type and highlighting bestselling products under the search bar even before they start typing. Additionally, offer specific product suggestions with images.
• SKU Search
  SKU search helps customers quickly find products by searching for SKUs. In B2B stores, you can enable partial SKU search, which allows buyers to find products even when they enter incomplete or unformatted SKUs in a search query. Partial SKU search isn’t available in D2C stores.