Formula Expression Use Cases

These examples show use cases of formula expression functionality in Data 360.

• Use Case 1: Create a State-Specific Primary Address Flag
  This use case creates a flag for customers who live in a specific state.
• Use Case 2: Create a Primary Key Using a Composite Key
  This use case creates a composite key and sets a formula field as the primary object.
• Use Case 3: Set a Hard-Coded Value for the Organization Unit Identifier
  This use case sets a hard-coded value for the Organization Unit Identifier in Object Details and allows you to specify a business unit in your Data 360 data.
• Use Case 4: Convert Hours in the Day to Day Parts
  This use case converts hours in the day into day parts; for example, morning or afternoon.
• Use Case 5: Calculate Revenue
  This use case calculates revenue by a defined margin.
• Use Case 6: Add the Date and Time Field to Engagement Streams
  This use case locates engagement streams that have no set date and updates them since a date is required.
• Use Case 7: Create Required Party Identifier Formula Fields for Mobile
  This use case creates required party identifier formula fields to match on the Identity data stream.