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            Web Analytics and Reporting in Experience Cloud Sites

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            Web Analytics and Reporting in Experience Cloud Sites

            When you invest in creating a site, community, or portal, you want to measure your investment’s performance and gain insights on how you can improve your site’s engagement. Having site web analytics and data with reports and dashboards at your fingertips can help you iterate your site’s direction. Use Salesforce and third-party analytics tools to stay up to date on your site’s engagement numbers. Some reporting capabilities require add-on licenses.

            Required Editions

            Available in: Salesforce Classic and Lightning Experience
            Available in: Enterprise, Performance, Unlimited, and Developer Editions
            Applies to: LWR, Aura, and Visualforce sites
            • Track Site Activity with Custom Reports
              Create custom reports to track usage, moderation, and other activity in your Experience Cloud site.
            • Enable and Map Dashboards
              Use dashboards in Experience Cloud sites to measure their success. You can even map a dashboard to the Experience Workspaces Home page. Map custom dashboards or use the ones provided in our AppExchange package.
            • Insights for Engagement
              Insights are reports that help community managers monitor activity and take action on that activity. Insights make it easier to manage day-to-day moderation tasks, encourage engagement, and drive member adoption. You can set up Insights to monitor new members, unanswered questions, newly created groups, trending topics, and even recent Chatter contributions. The main difference between Engagement Insights and dashboards are that Insights let you take immediate action on recent activity in your Experience Cloud site, and the reports in dashboards let you see trends.
             
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