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Set Up and Maintain Retail Execution
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          Consumer Goods Cloud Enhanced Data Model

          Consumer Goods Cloud Enhanced Data Model

          Learn about the objects and relationships within the Consumer Goods Cloud Enhanced data model that supports advanced assortments, promotions, daily reports, and territory management.

          Required Editions

          Available in: Lightning Experience in Enterprise, Professional, and Unlimited Editions that have Consumer Goods Cloud enabled

          Here are the key retail business features supported by the enhanced data model:

          • Advanced activity management

          • Survey and store audits

          • Creation and management of trip list

          • Inventory management

          • User Substitution

          • Asset management

          • Customer segmentation

          • Advanced ordering (offline and online)

          • Penny perfect pricing

          • Sales folders

          Note
          Note All the features of the enhanced data model like Visit Execution, Store Audit, Product Survey, Asset Check, Customer Tasks, and Order Taking which cater to sales reps & merchandisers are only supported in the Consumer Goods Cloud offline mobile app. These features are not supported in the Salesforce Mobile app.

          All the functionalities available on desktop are not supported on mobile devices. Visit Execution, Store Audit, Product Survey, and Asset Check features available in the Salesforce platform are not intended for execution in the field. For field use, seeConsumer Goods Cloud offline mobile app.

          • Key Objects in Consumer Goods Cloud Data Model
            With Enhanced data model, during offline visits, you can perform advanced actions, such as offline ordering, penny perfect pricing, and ad-hoc visit creation, based on territories. You can also perform multimarket segmentation using harmonized master data and manage customers and products, plan and execute visits, and build processes and hierarchies.
           
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