Churn Score After Customer Interaction Ends

Instead of getting the customer churn score updated based on the frequency defined by your Salesforce admin, get the latest churn score after each customer interaction by using AI Accelerator.

• Enable Real-Time Churn Prediction
  To get the latest churn score after each customer interaction, enable Real-Time Churn Prediction.
• Configure a Use Case for Churn Prediction
  Select the machine learning models and feature extractors that you want to use for predicting real-time churn. You can save computed features and prediction results in records.
• Customize the VPL Metadata Config for Next Best Action
  The Next Best Action uses the churn score to recommend a product. To update the churn score immediately after every customer interaction, customize the VPL Metadata Config type.
• Show AI Accelerator Predictions and Recommendations on Customer Interaction Pages
  Show the predictions generated by AI Accelerator and the Next Best Action recommendations on customer interaction pages by adding the AI Accelerator—Einstein Predictions & Recommendations component.