You are here:
What Is a Group in Financial Services Cloud?
A group gives insight into a customer’s financial circles, such as a household with its family members and professional connections. A group provides an overall view of its members by rolling up their information. You can extend a group with custom fields and more.
How Is a Group Modeled in Financial Services Cloud?
A group is a type of account record that people and businesses can be related to through the account contact relationship object. Financial Services Cloud includes a group record type for households. Use the household group to relate people to a household, household members to external contacts, and a household to external contacts and accounts.
You create groups by adding a record type to the account object and mapping it to the custom metadata type of Group Record Type.
What Is Group Membership in Financial Services Cloud?
The relationship between a group and a person or business is called group membership. Group membership defines the role of the member within the group. For example, Rachel Adams plays the role of a spouse in the Adams Household.
Group membership also defines whether:
- The member is the primary member of the group. The primary member is the person you contact first about things that affect the entire group.
- The group is the member’s primary group. This status defines which group the member’s
information is rolled up in. Each person can only have one primary group, and the person’s
information isn’t rolled up in any other group. You can also choose which information
rolls up to the group. The options are any combination of:
- Financial Accounts
- Financial Goals
- Events
- Tasks
- Assets and Liabilities
- Referrals
How Is Group Membership Modeled?
Group membership is modeled using the Account Contact Relationship object. Groups can have client (direct) and business (indirect) members.
| Membership Type | Object | Standard or Custom | Represents | Record Types |
|---|---|---|---|---|
| Direct (individual member) | Account Contact Relationship | Standard | The membership of a person in a group (for example, a household). | |
| Indirect (business member) | Account Contact Relationship | Standard | The membership of a business in a group, which occurs only when both these conditions are met:
|
