You are here:
Manage Key Accounts
Nurture long-term partnerships with your key accounts and target territories. Anticipate customer concerns, identify growth opportunities, dedicate resources to offer tailored solutions, and ensure the long-term success of the partnership. Create Account Plans to build relationships with major customers, analyze customers’ prescribing power, and gather input about the potential impact of pharma products. Use Territory Plans to monitor regional treatment patterns, gain medical insights, and disseminate scientific information to accounts.

