Types of Promotions

Product Category Level

Set the promotion level as Product Category for promotional activities that are running for a product category. For example, to clear out stock before winter, you offer a 50% discount on all beverages sold across all stores. You can use the product category level promotion check to verify the percentage increase in sales of the discounted products.

Product Level

Set the promotion level as Product for promotions that are running for specific products. For instance, your company launches a new flavor of ice cream. To increase product adoption and get early feedback, you can offer free samples in specific stores. Run a product level promotion check to track the number of samples consumed and customer feedback on the samples.

General

Set the promotion level as None for promotions that are running without a context of any product or product category. For example, to boost overall sales, your company instructs all stores in a store group to offer $10 coupons to consumers on purchases above $150. You can run a general promotion check to ensure that adequate coupons are available for circulation and that banners are placed at strategic locations.