Cluster Accounts and Product Categories by Using Scoring Framework

In Trade Promotion Optimization (TPO), segment sales data by historical patterns to form meaningful clusters for training prediction models. Use the Scoring Framework to configure a CRM Analytics app for clustering accounts and product categories. Clustering enhances the Baseline Model’s effectiveness in forecasting baseline sales by grouping products with similar sales volume and variance. This data segmentation results in more accurate and stable forecasts and eliminates the need to manually select accounts and products before installing the TPO Baseline App.