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Integrate and Analyze Marketing Data with Marketing Cloud Intelligence
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            Spotify Ads API Connector

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            Spotify Ads API Connector

            Spotify Ad Studio is an ad server that provides tools for advertisers to create campaigns and track them in Spotify, a digital music service. Through Spotify's integration with Marketing Cloud Intelligence, you can access your Ad Studio campaign data within Intelligence's platform.

            Note
            Note The Spotify Ads connector was updated to the latest API version V2. Due to this update, Platform/Country breakdown is no longer available, and these fields were deprecated: Dimensions: Campaign Advertiser and Campaign Advertiser Id, Measurements: Serves. As a result, data pulled by the API doesn’t populate the respective mapped fields’ values. Values retrieved from previous API runs will remain in the database, and will be available for reporting purposes. Due to the upgrade introduced to the API by Spotify, expect longer retrieval and processing times for Spotify Ads data streams.
            • Channel: Display
            • Data Stream Type: Ads, Conversion Tag
            • Data Lagging: 1 day

            Prerequisites

            To connect to the Spotify Ads API, you need a valid username and password.

            Note
            Note Only Ad Studio campaigns can be pulled in. All other account types don’t appear.

            Details

            • When setting the end time for a report, the data includes the following hour (For example, a report with an end time of 23:00 will include data through 23:59)

            General Setup

            After entering your credentials, select the relevant profile you want to retrieve data for.

            Extended Properties

            • Get Conversions - Select this checkbox to retrieve Conversion data in addition to the Delivery data retrieved by the API by default.

            How to QA Your Data

            • Create the desired report in the Spotify Ad Studio platform for the required date range.
            • Next, process the relevant Data Stream in Marketing Cloud Intelligence for the same date range.
            • Create a report, table widget, or pivot table within Marketing Cloud Intelligence containing the exact same dimensions and measurements for the same report and date range.
            • Compare the Measurement Totals and make sure they’re aligned.
             
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