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          Data View: BusinessUnitUnsubscribes

          Data View: BusinessUnitUnsubscribes

          To find unsubscribe data for subscribers in your account at the enterprise level, query the _BusinessUnitUnsubscribes data view in Automation Studio. You can run this data view on the parent account only and not on child business units.

          Dates and times are stored in Central Standard Time. Daylight Savings Time isn’t observed. To view time-related data in your time zone, set time zone user preferences.

          Columns

          SubscriberID and SubscriberKey columns are indexed.

          Name Description DataType Data Extension Data Type Nullable
          BusinessUnitID The Account ID for the Business Unit (BU). bigint Number  
          SubscriberID The subscriber ID for the affected subscriber. This number represents the unique ID for each subscriber record. bigint Number  
          SubscriberKey A potential alternate identifier for subscribers. Defaults to the value of Email Address. varchar(254) Text  
          UnsubDateUTC The date the subscriber unsubscribed from messages sent by BU. smalldatetime Date X
          UnsubReason The reason listed is a custom value configured by your administrator. varchar(100) Text X
           
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