You are here:
Create a Population in Contact Builder
Create a population in Marketing Cloud Engagement Contact Builder.
- From Contact Builder, open Data Designer.
- Click the arrow next to Create Attribute Group and select Create Population.
-
Follow the prompts to select a data extension in Contact Builder.
Use a data extension with a primary key value and link to the contact record on the Contact ID or Contact Key attribute. A population requires a 1:1 relationship. You can’t link a data extension set as a population to an attribute set.

