Troubleshoot User Access and Permissions

Insufficient User Permissions

You receive the message: Insufficient User Permissions - Your Marketing Cloud user account does not have the required access to perform ET Sends. Contact your system administrator. - Salesforce is unable to connect to the Marketing Cloud. Contact your system administrator to ensure that the API user credentials are correct. This error is with the individual integrated user, not the Salesforce system user, or Marketing Cloud API user.

• To set up users correctly, review Manage Users.
• Confirm that the Engagement user record isn’t disabled.
• Confirm that the user permission for Email Send isn’t disabled.

Insufficient User Permissions During Configuration

During setup, admin selecting Marketing Cloud tab results in error Insufficient User Permissions. You have not been designated as an integrated Marketing Cloud user. Contact your system administrator. The admin only has the Marketing Cloud for AppExchange Admin option selected, but also needs Marketing Cloud for AppExchange User. In Sales or Service Cloud, modify the user record to include Marketing Cloud for AppExchange User.