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Einstein and Analytics in Marketing Cloud Engagement
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          Marketing Insights for Sales Cloud

          Marketing Insights for Sales Cloud

          The Marketing Insights for Sales Cloud solution helps marketing and sales understand how marketing efforts and spend are converting into revenue. For example, discover weak links in your sales funnel or find business justifications to ramp up or pause a campaign.

          The Marketing Insights for Sales Cloud solution uses the Leads, Opportunities, Accounts, Contact, Campaigns, and Campaign Members objects.

          • Install the Marketing Insights for Sales Cloud Solution
            Get insights on the complete sales cycle, from spend to revenue, through return on investment. Using the Marketing Insights for Sales Cloud solution requires the Cross-Channel Marketing Insights solution with at least one paid ad campaign on a common advertising platform.
          • View Marketing Insights for Sales Cloud
            Use the Marketing Insights for Sales Cloud dashboard to understand how your marketing efforts and spend are converting into revenue.
           
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