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Einstein and Analytics in Marketing Cloud Engagement
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            Push Deliveries Dashboard

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            3. Engagement: Einstein and Analytics

            Push Deliveries Dashboard

            View your push notification delivery data and timelines. Get breakdowns by day of the week, mobile OS, and mobile app.

            Required Editions

            Available in: Intelligence Reports and Intelligence Reports Advanced
            Note
            Note This dashboard includes push notification sends. It doesn’t include inbox or in-app sends.

            You can filter the push deliveries dashboard by:

            • Send date
            • Business unit
            • Campaign
            • Mobile OS
            • Mobile app

            After you select the filters, click Apply.

            The push deliveries dashboard contains these sections:

            • Delivery KPIs — Top three KPIs for email deliveries within the filtered time period. These KPIs include:
              • Sends — Total number of messages sent from Marketing Cloud Engagement to Apple or Google.
              • Deliveries — Total number of messages accepted by Apple or Google.
              • Bounce Rate — Percentage of messages rejected by Apple or Google. Calculation: (Bounces) / (Sends).
              Note
              Note Each section shows how the measurement performed in the previous period and whether it increased or decreased. You can define the compare to period with the send date filter.
            • Delivery Timeline — Displays the selected measurements over a timeline. You can also select the granularity that you want to filter the graph by, for example, sends.
            • Breakdowns — This section shows an analysis of the selected measurement.
              • By Day of the Week — A table that shows how the selected measurement performed each day of the week. This table can help you determine the best day to optimize your push notifications.
              • By Mobile OS— A bar graph that shows the selected measurement divided by the mobile operating system.
              • By Mobile App – A table that shows how each measurement performed per mobile app.
            • Audience Details — A table that displays your audience details according to type, sends, deliveries and bounce rate. Audience Name refers to the name of the audience. Audience Type refers to a list or data extension.
            • Send Details — A table of your top-100 push notifications sent within the defined time frame, according to the selected measurement.
             
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