Campaign Sends

Use Campaign Sends created by your Marketing teams to send your customers single or multi-touch engagements. Campaign Sends use data and real-time engagement feedback to send your customers the right message at the right time. If collaborative content is enabled, you can modify content. Personalize content for individuals or segments, preview content exactly how individuals see it in their inbox or text message, and more.

Note

If your organization uses the Collaborative Campaigns (Auto Send) feature, you can add up to 25,000 members for a given auto send campaign. Or you can add a total of 25,000 members across campaigns scheduled at the same time by the same person. If you exceed the 25,000 member limit, the auto send only sends 25,000.

• Send a Segmented Send
  Use a Segmented Send when you want more control and flexibility over your audience, content, or both. Segmented Sends allow you to use data filters to select a subset of your entire target audience and then personalize messages for that subset. You can also use these data filters to opt certain individuals out of messaging without removing them from the campaign entirely. You can message these members later or not at all.
• Bulk Send a Campaign Send
  Use a Bulk Campaign Send when you want to message large groups of individuals at once without making individual modifications. You can modify content for the entire audience, and you can review the entire audience before sending. However, you can’t personalize messages for individuals or groups. Bulk Campaign Sends are optimized for speed, and they work best when your target audience is more than 1,000 individuals.
• Set Default Personalization for a Campaign
  As a standard Distributed Marketing user, streamline your Distributed Marketing experience by creating default customizations for message templates within specific campaigns. These customizations can be modified for individual recipients when you review them before sending.