Enhance Distributed Marketing

Enhance Distributed Marketing functionality to fit your company’s needs. To extend the message personalization flow, create custom personalization interactions. Extend the Distributed Marketing payload to include more data for journey decisions, content personalization, and more.

• Add Custom Personalization Interactions
  The Distributed Marketing personalization flow includes these interaction tabs: Edit and Send Settings. Add one or more interaction tabs for more complex use cases, such as carbon copying or sending to alternate email addresses. To extend Distributed Marketing interactions, create a custom external integration Lightning component, register it with Distributed Marketing, and name the new tab in Distributed Marketing Administration.
• Add Custom Personalization Interactions for Bulk Sends
  You can make custom personalization interaction tabs available in the Bulk Send workflow, including Auto Send. To extend Distributed Marketing interactions, create an Apex class. Then register the new Apex class, a custom interaction Lightning component, with Distributed Marketing. Optionally, name the new tab in Distributed Marketing Administration. Custom personalization interactions can be approved individually or for all quick sends.
• Extend Entry Source Data
  Distributed Marketing includes a standard set of fields used to populate the associated journey's entry source data extension. You can add fields to the standard set to include data from contact or lead objects. When a campaign member is approved through Distributed Marketing or when a Quick Send message is sent, the values of the additional data fields for the underlying contact or lead are added to the entry source data extension in Marketing Cloud Engagement. Use this data for Marketing Cloud Engagement journey decisions, content personalization, and more.