Set Up Email Sends

Users can send pre-approved or customized email messages through Distributed Marketing. Email messages are created using Content Builder and sent through Journey Builder using the Email activity.

1. Create a journey using the Email message activity.
2. Enable the journey in a Campaign Send or Quick Send workflow.

• Create a Distributed Marketing Sender Profile
  Create a sender profile in Marketing Cloud Engagement to control who emails are sent from. By default, Distributed Marketing messages are sent on behalf of the running, or logged in, user. To allow people to send on behalf of other team members, use custom Distributed Marketing personalization interactions and update this sender profile to reference that data.
• Create Profile Attribute Mappings
  When you use Distributed Marketing content blocks, users can automatically customize emails and preview those modifications within their editing experience. If you also use the additional data included in Distributed Marketing sends for email personalization, you must include that data as a profile attribute to preview content. For example, add ‘greeting’ as a profile attribute to allow your users to modify how they address email recipients, and preview those modifications.
• Manage Replies to Distributed Marketing Emails
  Most messages sent through Distributed Marketing don’t warrant a reply from the recipient or have specific calls to action embedded in the message. But sometimes recipients reply to messages sent through Distributed Marketing. Review the following information to understand how Distributed Marketing works with reply mail management and Sender Authentication Packages (SAP).