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Email in Marketing Cloud Engagement
Data Filters in a Marketing Cloud Engagement Group

Data Filters in a Marketing Cloud Engagement Group

You can use data filters to segment subscriber lists by selecting the data filter when you create a group, regardless of whether you use interactions in Email Studio.

The Create Subscriber Group wizard allows you to drag a Data Filter onto the canvas. When you create or refresh the group, the system applies the logic. This logic you created in the data filter to the list you selected to populate the group. The subscriber list and filter definition must exist before you can select them in the group creation wizard.

 
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