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Using Lists in Marketing Cloud Engagement
Review an example of using a list in Email Studio.
Northern Trail Outfitters has a spreadsheet of subscribers who have requested the monthly newsletter. They want to import the information into a new list in their account. They click Create in the My Lists folder. Northern Trail Outfitters enters a name and a description for the list and select the public checkbox so that subscribers can manage their membership in the list using the subscription center. They click Select a Campaign to associate the list to a campaign they already created. They click Next.
They select Send welcome Email to welcome subscribers added via the Subscription Center or Web Collect. They click Save.
Northern Trail Outfitters click Import from actions since they have a .csv file of subscribers.
Northern Trail Outfitters can now use this list in an email send or to create a group.
