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Email in Marketing Cloud Engagement
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          Tracking Conversions Tab

          Tracking Conversions Tab

          The Conversions tab contains information about the conversions resulting from the email send. You can export the Conversions tab to an Excel file.

          See Conversion Tracking to learn more.

          Field Description
          Path Name Specifies the URL of the link
          Unique Conversions Number of individual subscribers who clicked the link within the email; click the (#) to display a list of those subscribers
          See all click path data link Displays a list of all subscribers who had at least 1 click path conversion.
          # unique conversions link Number of unique subscribers who converted from the link.
           
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