Loading
Salesforce Enforces New Security Requirements in Summer 2026Read More
Journeys and Automations in Marketing Cloud Engagement
Create a Behavioral Trigger

Create a Behavioral Trigger

Set up a behavioral trigger to map data to a target data extension when a user takes a particular action, such as abandoning a cart or browser session. The target data extension name displays on the Behavioral Triggers dashboard after you create the trigger.

  1. In the Behavioral Triggers app, click New Trigger.
  2. Choose the customer action that is logged in the target data extension when the action occurs.
  3. Click Next.
  4. Set the suppression period and suppression rule.
  5. Click Next.
  6. Review and save your settings.
    The trigger appears on the Behavioral Triggers dashboard. Note the data extension name so you can select it to power a journey or email send.
 
Loading
Salesforce Help | Article