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HELP Keywords
HELP keywords allow people sending messages to or receiving messages from the account to request assistance in MobileConnect. For an example response to a HELP keyword, text HELP to 88769.
Note HELP or STOP keywords created in Enterprise 2.0 top-level accounts apply to all
business units within an organization using the same short or long code and satisfy
regulatory compliance requirements.
Every MobileConnect account must include a HELP keyword so that people sending messages to or receiving messages from the account can request assistance.
You can implement multiple HELP keywords. For example, create HELP keywords in multiple languages. Create as many HELP keywords necessary to handle all your needs.
HELP Keyword Response
The response to a HELP keyword should include the following things:
- A description of the program
- The sponsor of the program
- The frequency of the messaging for the program
- Two methods to reach customer support, such as email, toll-free phone number, or website
- Opt out information via a STOP message
- Any additional carrier costs, such as message and data rates
Text HELP to 88769 to see this example.
- Create a HELP Keyword
Create one or more HELP keywords for MobileConnect in Marketing Cloud Engagement. - Edit a HELP Keyword in MobileConnect
Edit an existing HELP keyword in Marketing Cloud Engagement. - Delete a HELP Keyword in MobileConnect
Delete an existing HELP keyword from Marketing Cloud Engagement.
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