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          Comparison of Salesforce-Hosted and Hyperforce Environments

          Comparison of Salesforce-Hosted and Hyperforce Environments

          Marketing Cloud Engagement is hosted in two environments. The first environment uses servers that Salesforce hosts, operates, and maintains. The second environment, called Hyperforce, is built on public cloud services. Hyperforce offers several benefits over Salesforce-hosted instances, and there are differences between the features available in Salesforce-hosted environments and the features available on Hyperforce.

          Hyperforce Benefits

          Salesforce products that run on Hyperforce benefit from its integration of enhanced standards for compliance, security, agility, and scalability, and from Salesforce’s commitment to privacy. Benefits of Hyperforce include:

          • Data Residency and Compliance: Hyperforce instances offer global reach while giving you choice and control over where your customer data resides. This feature of the Hyperforce environment makes it possible for you to obtain additional compliance certifications.
          • Scalability: Hyperforce instances can flexibly and sustainably scale to meet your business needs.
          • Security: By default, customer data in Hyperforce is encrypted at rest and in transit. Hyperforce instances are secured using least-privilege access controls and zero-trust principles.
          • Privacy: Hyperforce provides comprehensive privacy standards that help give you more control over your customer data.
          • Agility: Because it’s built on the public cloud, Hyperforce provides interoperability with other public cloud services.
          • Reliability: Hyperforce is hosted across multiple availability zones, giving your organization support for tight Recovery Point Objective (RPO) and Recovery Time Objective (RTO) SLAs.

          Regional Availability

          Salesforce-hosted environments are based in the European Union and the United States.

          Hyperforce environments are built on public cloud services based in Australia, Canada, India, and Japan.

          Feature Support

          This table lists differences in Marketing Cloud Engagement features for accounts deployed in Salesforce-hosted environments compared to Hyperforce environments. The contents of this table are subject to change.

          Service Feature Notes
          Email Studio Bring your own certificate (BYOC) for Sender Authentication Package Not available on Hyperforce.
          Configure Sender Authentication Package and Private Domain via user interface Not available on Hyperforce. To configure these features in Salesforce-hosted accounts, contact Salesforce Customer Support.
          Email Archiving

          Not available on Hyperforce.

          For Salesforce-hosted accounts, an add-on purchase is required to use this feature.

          Dedicated Message Transfer Agents

          Not available on Hyperforce.

          For Salesforce-hosted accounts, an add-on purchase is required to use this feature.

          Domain Allowlist On Hyperforce, similar functionality is available by performing redirect validation on CloudPages.
          Web Collect On Hyperforce, similar functionality is available by using AMPscript or SSJS on a CloudPages page to add customer information to a data extension.
          DE Manager On Hyperforce, similar functionality is available by using AMPscript or SSJS on a CloudPages page to add customer information to a data extension.
          S/MIME Support Not Available on Hyperforce.
          Email File Attachments

          An add-on purchase is required to use this feature.

          Attachments from the SFTP folder aren’t supported on Hyperforce. Attachments from Content Builder and via URL are supported.

          Journey Builder High Throughput Sending Not available on Hyperforce.
          Automation Studio Enhanced SFTP Not available on Hyperforce.
          Custom Extracts Not available on Hyperforce.
          Marketing Cloud Advertising

          On Hyperforce, similar functionality is available using Advertising Audiences in Data 360.

          Journey Builder Ad Campaign and Ad Audience activities aren’t available on Hyperforce.

          Audience Builder Contact Builder On Hyperforce, similar functionality is available by using Data 360 segmentation and activation.
          Analytics Builder Standard Reports Not available on Hyperforce.
          Custom Reports Not available on Hyperforce.
          Intelligence Reports for Engagement

          Email and MobilePush channels are supported on Hyperforce using Data 360 Reports and Dashboards.

          Reporting for WhatsApp Direct and In-App channels isn’t available on Hyperforce.

          Intelligence Reports for Engagement Advanced

          Not available on Hyperforce.

          For Salesforce-hosted accounts, an add-on purchase is required to use this feature.

          Security Tokenized Sending This functionality isn’t available or necessary in Hyperforce because of its data residency capabilities.
          Unsecured HTTP postbacks for asynchronous APIs On Hyperforce, only HTTPS postbacks are supported.
          Unsecured HTTP Sender Authentication Package custom domains On Hyperforce, custom domains use HTTPS by default.
          Marketing Cloud Shield (shared database)

          Marketing Cloud Shield is available on Hyperforce using a dedicated database.

          For Salesforce-hosted accounts, an add-on purchase is required to use this feature.

          Marketing Cloud Shield (dedicated database)

          You must purchase this license together with a Dedicated Data Environment license.

          On Hyperforce, this feature includes Bring Your Own Key and Advanced Audit Trail, and data-at-rest encryption is enabled by default. You can also purchase Advanced Audit Trail separately.

          On Hyperforce, this license can only be provisioned when your Marketing Cloud Engagement account is first configured. This license can’t be provisioned as a later add-on.

          Other Applications Marketing Cloud Intelligence Not available on Hyperforce.
          Marketing Cloud Personalization On Hyperforce, similar functionality is available using Personalizationon Data 360.
          Marketing Cloud Einstein

          Einstein Services aren’t available with data residency on Hyperforce in Australia, India, Japan, or Canada.

          Einstein Email and Web Recommendations aren’t available with data residency on Hyperforce.

          Marketing Cloud MobilePush

          Always use the latest version of the MobilePush SDK for optimal performance.

          Minimum required SDK versions:

          • Android: 8.2.2
          • iOS: 8.1.4

          Certain features, such as custom events and adaptive throttling, aren’t supported in earlier versions.

          Dedicated Data Environment On Hyperforce, this feature can only be provisioned when your Marketing Cloud Engagement account is first configured. It can’t be added later.
          Partner Connect Not available on Hyperforce.

          For more information, contact your Salesforce account executive.

           
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