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Einstein and Analytics in Marketing Cloud Engagement
Content Attributes

Content Attributes

Learn how Einstein Recommendations stores information in the content attributes data extension.

Field Attribute Definition
content_id Required: Assigned ID for a content item
updated_at Required: Exact date and time a piece of content was last updated
attribname Optional: Category, type, genre, and so on, for a piece of content
attribvalue Optional: Unique instance of the attribute type that is associated with the content
Note
Note Field attributes in this data extension vary according to your catalog’s specific requirements.
 
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