Loading
Marketing Cloud Personalization
Table of Contents
Select Filters

          No results
          No results
          Here are some search tips

          Check the spelling of your keywords.
          Use more general search terms.
          Select fewer filters to broaden your search.

          Search all of Salesforce Help
          Engagement Score

          Engagement Score

          The engagement score is an index that tracks how engaged your application users and site visitors are. The score is based on different factors—visit information, actions, key performance indicators (KPIs), and segments—during the defined business cycle.

          • Set Up an Engagement Score
            The engagement score is an index that tracks how engaged your site visitors and application users are. The score is based on several different factors during a defined business cycle—visit information, actions, key performance indicators (KPIs), and segment membership.
          • Engagement Score Usage
            After your engagement score is set up and synced, you can view user and account engagement scores in Personalization.
           
          Loading
          Salesforce Help | Article