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            Create a Cohorts Report

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            Create a Cohorts Report

            Create Cohorts reports to see how certain customer types completed an activity over a time period. For example, group visitors by the week that they first visited your site, and then see how long it took each group to complete an activity such as View Item.

            Required Editions

            Permissions Needed
            To create a cohort report: All roles
            1. Select Reports | Cohorts.
            2. Change the date field above the report from Past Week to another time period as needed, for example, Past Day, Past Week, Past Month, Past Quarter, or set a Custom Range.
            3. Configure these settings in the report:
              Setting Description
              Group Users by Select how you want to group the data: day, week, or month.
              Of

              Select the type of activity:

              • first visit
              • first time did action
              • repeatedly did action
              • first time had status

              Depending on your selection:

              • If you select first time did action or repeatedly did action, search for an action by typing the start of the action name in the search field.
              • If you select first time had status, click Select an Option, and then choose the status.
              And that subsequently

              Select the activity:

              • returned
              • first time did action
              • repeatedly did action
              • first time has status

              .
              Report in The default is percent. To see the specific number of visitors who completed the activity, select actual.
            Example
            Example

            As an example, suppose you want to see how long it took new visitors to complete a certain action for the first time over the past month. To view that data, configure these settings in the report.

            Field or Value Set to …
            Date field above the report Past Month
            Group Users by How you want to group the data. For example by day, week, or month.
            And that subsequently Select first time did action
            Search for an action by name or label Type a partial action name, and then select from actions that exist for the dataset.
            Report in The default is percent. To see the number of visitors who completed the action on the first visit, select actual
             
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