You can schedule your web campaigns to ensure that personalized experiences only display between certain dates, during certain days of the week, or even during certain hours of the day. This increased control helps you further target and tailor personalized content to your users across various channels.
Required Editions
Permissions Needed
To schedule web campaigns:
A role with Campaigns Create/Edit permissions
Navigate to your website that has the campaign you want to schedule.
Click the Extensions icon in your browser’s toolbar and select Salesforce Interactions SDK Launcher.
Enter your login credentials.
Turn on the Visual Editor option.
Select Campaign > View List from the Visual Editor hexagon tiles.
Click the Edit Campaign button for the web campaign you want to schedule.
Click the arrow in the Campaign Targeting section.
Click +Add Rule.
From the dialog that appears, select Scheduling as the category.
Select and configure a scheduling rule with these options.
Date Range
Schedules a campaign to run today, on or after a specific date and time,
on or before a specific date and time, or between specific dates and times. The
Date Range rule uses your local time. Marketing Cloud Personalization displays
your time zone next to each date/time field.
Time of Day
Schedules a campaign to run on specific days of the week and during
specific hours of the day. This rule uses UTC time. Personalization displays
“UTC” next to each time dropdown.
Click Save.
Example
If a campaign creator in Boston schedules a campaign using the Date Range rule, the time displays as Eastern time and the campaign runs accordingly. If a colleague in San Francisco views the campaign in the app, the times display in Pacific time. So, if the Boston-based campaign creator sets the time to 9:00 AM ET on October 31, the San Francisco-based colleague sees it as 6:00 AM PT on October 31.
If the Boston campaign creator schedules a campaign to run Monday–Friday between 9:00 AM and 5:00 PM using the Time of Day rule, they must convert Eastern time to UTC time. So they enter 1:00 PM and 9:00 PM as the corresponding UTC values. The San Francisco-based colleague sees those same values.
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