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Einstein and Analytics in Marketing Cloud Engagement
Push Message Detail

Push Message Detail

Learn about the information presented in the Push Message Detail report in Marketing Cloud Engagement.

Field Name Description
Date Date the report was run
ClientID Business Unit ID or Member ID number for the sent message
EID Enterprise ID number for the sent message
AppName Name of the mobile app message was sent to; configured in MobilePush Administration
MessageName

Name of the message sent.

This field is populated by the name of the Push Activity in Journey Builder.

MessageID ID number of the sent message
Template Template of the sent message: Outbound, Location Entry, Location Exit, or Beacon
Format Format of the sent message: Application Alert or Application Alert & Landing Page
GeofenceName Names of all geofence locations associated with the message
PageName Subject field of the CloudPage that is associated with the message
Campaigns Name of the campaign associated with the sent message
DeviceID ID of the device that received the message. The Device ID is a unique identifier assigned to a specific mobile device owned by a contact.
ContactKey ID of the contact that owns the device that received the message but not the ID of the device; one contact could have multiple devices. The ContactKey matches the Contacts and Devices ID. The ContactKey indicates the subscriber associated with the device when the report is run.
DateTimeSend Date and time, in UTC-6, that the message was sent
MessageContent Content of the message. This field shows AMPscript, if used.
MessageOpened Whether the message was opened on the device corresponding to the Device ID
OpenDate When the message was opened
TimeInApp How many seconds the user spent in the app after opening the message. Measured from the time the subscriber opens the app to the time the app goes into the background.
Platform Operating system of the device
PlatformVersion Version of the operating system
Status

Status of the send job at the device level. This field tells you whether the job succeeded or failed for the device.

Expected values are Success, Failed, and Blank only if there’s no returned data on the send.

PushJobID ID of the job to use when troubleshooting with support
SystemToken Unique key that is used by Google or Apple to identify the device for sending
InboxDownload Date and time the message was downloaded
InboxOpen Date and time Inbox was opened
IosMediaUrl Media URL for devices using an Apple operating system
AndroidMediaUrl Media URL for devices using an Android operating system
MediaAlt Alt text for media
RequestID The unique identifier for every request

For more details about error counts, visit the Google Cloud Messaging site and look for Downstream message error response codes.

 
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