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Add a Journey to a Campaign in Marketing Cloud Engagement+
Organize your existing journeys in Marketing Cloud Next by adding them to campaigns. Adding your campaigns to journeys is a great way to view all of your journeys that are related to a specific theme or objective.
Required Editions
| Available in: Marketing Cloud Engagement Pro+, Corporate+, and Enterprise+ Editions |
| User Permissions Needed | |
|---|---|
| To add a journey to a campaign Marketing Cloud Next: | A Salesforce account with the Marketing Cloud Manager permission set |
Adding journeys to campaigns also gives you valuable reporting insights. When you add journeys to your campaigns, the unified reporting tools for Marketing Cloud Next automatically include the sending and engagement metrics for those journeys. You can view metrics for journey events by using the built-in, ready-to-use dashboards, or you can use the analytics tools to create custom reports.
A journey can be associated with one campaign. You can add a journey to a campaign only if it has a status of Draft, Running, Finishing, Pause, or Stopped. A campaign can include a maximum of 20 journeys.
You can add a journey to a campaign from within Journey Builder in Marketing Cloud Engagement, or from within the Campaigns section of Marketing Cloud Next.
Add a Journey to a Campaign from Engagement
We’ve added some shortcuts that help you quickly add journeys to your Marketing Cloud Next campaigns.
This video shows how to add a journey to a campaign from Journey Builder in Marketing Cloud Engagement.
- Log in to Marketing Cloud Engagement.
- In Journey Builder, select a journey.
-
At the top of the page, click Connect to Campaign.
Marketing Cloud Next opens in a new window or tab.
- Select the campaign that you want to add the journey to.
When you finish, return to Journey Builder and refresh the page. An icon (
) appears next to the name of the journey to indicate that it’s part of a campaign.
Add a Journey to a Campaign from Marketing Cloud Next
If you’re logged in to Marketing Cloud Next, you can add a journey to a campaign directly.
This video shows how to add a journey to a campaign from within Marketing Cloud Next.
- Log in to Salesforce.
- On the App Launcher, select Marketing.
-
On the Campaigns tab, select the campaign that you want to add the journey to.
Alternatively, to add the journey to a new campaign, click New, and then follow the prompts.
- Next to Journeys, click the plus sign (+).
-
Select the journeys to add to the campaign, and then click
Add.
Note The list of available journeys contains only those journeys that aren’t associated with campaigns, and that are in the data spaces you have access to.
